The Power of Our Team


Pearl Realty is proud to base our success on teamwork.

In most real estate brokerages, each real estate agent operates independently of, and often in competition with, their colleagues. This has been the traditional model in the real estate industry for many years.  Joel Pearl had a different idea.
As Joel's business skyrocketed in a short 10 years, it became clear that his clientele would be better served with “specialized” licensed professionals. Joel recognized a shift in the real estate sales industry and he realized the “generalist” real estate sales model did not provide the best value and service to the client. 

With specialized agents working within Pearl Realty, our clients are the focus through every step of the Selling or Buying process. Here's how we’re different: 

For Sellers:

The Pearl Realty Listing Team has a combined 20+ years of successful sales history. The Listing Team assists homeowners through the home-selling process. Our team’s goal is to reduce stress and hassle for the seller while ensuring that the property is marketed to an optimum level and receives a high market value. Pearl Realty invests a tremendous amount of money in marketing properties. By doing so, Pearl Realty achieves, on average, a greater sales price than anyone in North Idaho. In 2014, we sold over $65,000,000 in North Idaho real estate.

Call 208.762.5500 or email info@pearlrealty to learn more about our process, results and why Pearl Realty is the best choice to sell your North Idaho property. 

For Buyers:

Our Buyer Specialists are 100% focused on enhancing clients' purchasing experience by providing them with the right tools, unbiased service, and a proven track record of negotiating complex transactions in all price ranges. Below are key differences between Pearl Realty and the traditional brokerage model:

  • Enhanced Market Knowledge: Each of our Buyer Specialists have enhanced market knowledge within the many micro markets of North Idaho. Whether you’re looking for your first home, forever home or an investment, you can be sure to find a Buyer Specialist that solely focuses on you and the task of finding you the right property in an efficient and timely manner.

  • Educated, Experienced and Focused: Our agents are well-educated and experienced. Clients put a lot of trust in their agent—the agent should have the experience, education and backing necessary to competently advise clients and protect their best interests. Just take a moment to look through our agents’ bios and you will be impressed.

Call 208.762.5500 or email to connect with one of our Buyer Specialists. They can help you achieve your goals.

Pearl Realty is redefining the traditional brokerage real estate sales model in North Idaho, and you can measure our success by the numbers. We have closed more than 1,000 properties since 2004 totaling over $300,000,000 in sales volume. By combining Joel's unparalleled real estate market knowledge and negotiation skills with professionals who have a proven record of achievement, Pearl Realty is the leader in exceptional service and market knowledge. 

All Our Agents
Founder and Designated Broker

Joel Pearl

Joel Pearl is the founder and visionary behind Pearl Realty. Since graduating from Gonzaga University in 2002, Pearl …

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Director of Residential Sales

Jeff Kreis

Jeff Kreis is the Director of Residential Sales for Pearl Realty. Since 2012, he has personally sold over $100,000,0…

Photo of Jeff Kreis
Director of Commercial Sales and Leasing

Don Crawford

Don Crawford is the director of Pearl Realty’s commercial division.

With Don’s depth of experience in constructi…

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Director of Property Management

David Patterson

David Patterson is our Director of Property Management. David works with property owners to get the best of their re…

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Director of Operations

Joelle Goodman

Joelle Goodman is the Director of Operations at Pearl Realty. It’s her work ethic, strong sense of teamwork and commi…

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Director of Marketing

Amy Riordan

When you buy and sell with our team you’ll surely speak to Amy Riordan along the way. Amy is the Director of Marketin…

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Buyer Specialist

Robin Bundy

Robin Bundy is a buyer specialist with Pearl Realty. His can-do attitude and willingness to work hard are key attribu…

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Sales Associate

Tony Hanna

Tony Hanna is a Sales Associate at Pearl Realty and works directly with Jeff Kreis, the Director of Sales. He is a se…

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Sales Associate, Washington and Idaho

April Markowski

April Markowski is a crucial part of what sets Pearl Realty apart – she makes sure you have her full attention, wheth…

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Buyer Specialist

Owen Cotter

Owen Cotter is a buyer specialist with Pearl Realty. His relatability and excellent customer service makes him an exc…

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Listing Coordinator

Ali Sandoval

When you arrive at Pearl Realty, you'll meet Ali Sandoval. Ali is our Listing Coordinator and Director of First Imp…

Photo of Ali Sandoval

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